Project Risk Management - What You Can Learn About Risk Management From Donald Trump

Famous risk takers do not come much bigger thanreduced the size of his business debt and merged
Trumpseveral of his business interests into a publicly held
With his billion dollar fortune, his monster hit TV showcompany, which itself was forced to seek bankruptcy
"The Apprentice", his sprawling business empire andprotection.
one of the most valuable apartments in New YorkA new and more successful career
City Donald Trump appears to be on top of the world.Trump shows that famous risk takers can win big as
But it was not always this way. At his lowest pointwell as lose big. Trump's business empire currently
Trump (sometimes known as "the Donald") was facingincludes:
personal bankruptcy with personal debts of $900M,- Real estate
while his business was declared bankrupt with debts- Restaurants
of $3.5Bn.- Travel
One risk too many for Trump leads to bankruptcy- A university
As soon as he finished university Trump went to work- Casinos
in his father's real estate business. After serving his- Television.
apprenticeship he was given his first big project - theTrump is the executive producer of the hit show "The
renovation of an 1,200 unit apartment complex. WithinApprentice" as well as its star. He has also played
12 months he had completed the project and thehimself in cameo roles in movies and comedy shows.
newly renovated building was fully occupied. TrumpTrump puts his success down to being willing to take a
went on to build his real estate empire, with severalrisk. He was once quoted as saying, "I like thinking big. I
assets bearing his name.always have. If you're going to be thinking anyway, you
Down, but not outmight as well think big."
By 1990 though, Trump was forced into bankruptcyConclusion
when he could no longer meet interest payments onWhen you play for high stakes you stand to lose
his loans. Although Trump was forced to sell someeverything, but that does not have to be the end of
assets and give up control of one of his buildings, hethe game. If you keep your wits about you, you can
retained control of several casinos and other buildings.recover from even the biggest failure. Here is Trump's
This, however, was not the end of his business career.own take on this:
As Trump himself said: "Anyone who thinks my storyWhat separates the winners from the losers is how a
is anywhere near over is sadly mistaken". Within fourperson reacts to each new twist of fate.
years he had almost cleared his personal debt,