Analyzes marketing and reporting with ExcelI. Taylor, B.: 9785212127510 27.55 Euros, 234 pages | Online shopping |
Editor presentation
To meet the specific needs of the professionals of marketing
Excel is not intended solely to the professionals of book-keeping or finance, but also with the specialists in marketing. Whatever your post, Excel will help you to achieve the majority of the current tasks, often .
The spreadsheet of Microsoft abounds in astutenesss and functionalities badly employed or ignored. This work selects and peels those which will simplify your daily newspaper. You will also discover how into practice to put with Excel the theories marketing in order to develop your strategies.
- Personalize and handle your worksheets
- Control the automatic sub-totals and series
- Learn how to create your formulas and to re-use them
- Collect, filter and analyze your data
- Create a random sample
- Amalgamate and your lists
- Segment your market strategically
- Personalize your sorting and carry out search on several boards
- Generate dynamic cross boards and produce custom reports
- Synthesize and have your results
- Evaluate the return on investment of the participation in a show
- Calculate made up growth rates
In complement
To design and carry out the instrument panel with Excel
On the same subject
Luxury obliges J. , V. | Plane business R. |
Chronicle, last bank notes of the
Do managers, what play?Continuation of the bank note To control by the stakes? Easy to tell…
But the official report is however right. It is true that too many projects stumble for lack of comprehensive view and follow-up of the strategic issues of . Only, this not by leaving some the total responsibility to the only data processing specialists that this problem will be solved. The decision makers must also take their share of responsibility. Too much often, the management and of the functional people responsible does not feel paradoxically concerned in addition to measurement by the good progress of the projects. Thus, with some happy exceptions, they take a care particular to be held with a sizeable distance of the technique.
Published it: 5 12 0608 with reading on …
To calculate the KING
How to calculate KING One of the project
The instrument panel and the management
Which piloting and which indicators for the firm of the ( In )?
The instrument panel and the management
Which piloting and which indicators for the firm of the ( In )?
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What is and what is not . Illusions and realities of the
Analysis of the value
The analysis of the value is particularly effective to center the design on the question of the “Juste necessary”
The explained
, or resource management interns explained. What is this qu a ? Why use a ? How does an ERP system function?
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